About the client
This business started advertising on Google for the first time. The account, campaigns and conversion tracking were set up from scratch so every lead could be measured from day one.
In the first 30 days the campaigns brought 375 clicks and 22 tracked conversions for $1.63K in spend, a cost of $73.88 per lead, giving a measurable baseline to optimize from.
The Challenge
A business new to Google Ads needed a working account, campaigns and reliable lead tracking before it could judge whether advertising was worth it.
Our Solution
Account and campaign setup from scratch, focused keywords and ads, and conversion tracking configured before launch so every lead was counted.
The Outcome
22 tracked leads at $73.88 each from 375 clicks and $1.63K in the first 30 days, a clean baseline for ongoing optimization.
Key results
- Leads
- 22
- Tracked in the first month
- Cost / Lead
- $73.88
- From day one
- Clicks
- 375
- Qualified local traffic
- Spend
- $1.63K
- First 30 days
Google Ads account view: First 30 days: 375 clicks, 22 conversions, $73.88 cost per conversion and $1.63K cost. (Client details blurred for privacy.) Figures come from the client’s own Google Ads account for the period shown. Results depend on the business, budget and market, so they aren’t a guarantee of future performance.
